I build web sites very badly I might ad. Now I have had to and still in the process of changing the look of all my site about 5 in total. Why because they all look like a car crash. They look terrible.
So tell me something why do traffic slow down? People always slow down to see an accident.
As the corporate arm of RobReidConsultants.com which never cease to make me aware of what is actually happening is something they call rubber necking.
My sites rank better than my mates. But only because of the attention to the time I occasionally spend to research the content.